Performance Ads (Google)
Google Ads management: Shopping, Search, PMax, YouTube — campaign setup, bid optimization, and ROAS-driven reporting.
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Marketing
Marketing Automation
Marketing automation: tool setup for Klaviyo, HubSpot, and more — trigger workflows, lead scoring, and nurture sequences.
Marketing automation transforms manual, repetitive marketing tasks into intelligent, triggered workflows that respond to customer behavior in real time. We set up and optimize marketing automation platforms including Klaviyo, HubSpot, ActiveCampaign, and custom integrations with your e-commerce stack. Our service covers lead scoring models, behavioral trigger design, multi-channel automation sequences, and dynamic content personalization.
We build workflows for lead nurturing, customer onboarding, re-engagement, cross-sell and upsell sequences, and lifecycle marketing. Integration with your CRM, webshop, and analytics ensures every automation is data-driven. We do not just configure tools — we design the strategy behind the automation, test performance continuously, and optimize based on results.
We run our own marketing automation stacks daily — built on the Commerce 4.0 framework, every flow and trigger we deploy for clients has been validated in our own operations.
FAQ
Frequently Asked Questions
What is marketing automation for e-commerce?
Marketing automation connects your customer data to automated workflows — triggered emails, retargeting ads, loyalty programs, and personalized content delivery. We built our marketing automation stack on the Commerce 4.0 framework for our own multi-channel operations.
How does marketing automation increase sales?
By delivering the right message at the right time — abandoned cart reminders, cross-sell recommendations, replenishment alerts — without manual intervention. Our automation workflows are proven in our own operations across multiple brands and markets.
Can marketing automation work across marketplaces and webshops?
Yes. Our automation framework connects marketplace customer data with webshop CRM, enabling cross-channel workflows. This multi-channel automation is core to the Commerce 4.0 framework we operate ourselves.
Marketing
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