Performance Ads (Google)
Google Ads management: Shopping, Search, PMax, YouTube — campaign setup, bid optimization, and ROAS-driven reporting.
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Marketing
Marketplace Advertising
Marketplace advertising: Amazon PPC, eBay Promoted Listings, Kaufland Ads — cross-platform campaign management and optimization.
Marketplace advertising is essential for product visibility on platforms where organic ranking depends heavily on sales velocity. We manage advertising campaigns across Amazon (Sponsored Products, Sponsored Brands, Sponsored Display, DSP), eBay Promoted Listings, Kaufland Ads, and ManoMano Advertising. Each platform has unique bidding mechanics, targeting options, and reporting capabilities — we optimize for each one individually while maintaining a unified strategy.
Our management includes keyword research, bid optimization, ACOS/ROAS targeting, campaign structure design, and competitor monitoring. We also handle Amazon DSP campaigns for brands that want to reach shoppers beyond the search results page. Monthly reporting provides transparent performance data with actionable optimization recommendations.
Our marketplace advertising strategies are built on the Commerce 4.0 framework — optimized through managing our own PPC budgets across multiple platforms before we deploy them for clients.
FAQ
Frequently Asked Questions
What is marketplace advertising?
Marketplace advertising includes sponsored products, brands, and display ads on Amazon, Walmart, eBay, and other platforms. We manage marketplace advertising for our own accounts across 9+ marketplaces — every strategy is proven in live operations.
How do you manage Amazon PPC across multiple countries?
Centralized campaign management with localized keyword strategies, budget allocation by market potential, and AI-driven bid optimization. We run this exact system for our own Amazon advertising across 9 European marketplaces within the Commerce 4.0 framework.
What is the difference between marketplace ads and Google ads?
Marketplace ads target buyers already on the platform with purchase intent. Google ads capture broader search demand. The Commerce 4.0 framework integrates both channels for maximum coverage — the same approach we use for our own product advertising.
Marketing
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